Official documents
Digital resources
Australian Pay Calculator - Great for teaching students quickly about tax and pay deducations.
Buy Smart Puzzle Book - Australian government resource about consumer rights and responsibilities
Buy Smart Resources - Resources for a national schools competition, but also includes teaching resources that can be used adhoc
ASX Sharemarket Game - Not only do these games let you explore the market in a fun, hands-on way, but it also offers simple, clear information on market trends, investment strategies, and tips for getting started.
ESSI Money - a free, online financial literacy game run by the Financial Basics Foundation charity that students really enjoy.
Examples of what schools are doing
Townsville State High School - Humanities Subpage (including Business)
TSHS has a really detailed outline of what they do in their courses
Year 7
Place and Livability (combined with Geography)(Source: Kenmore SHS)
Year 8
Future Millionaires
Year 9
Australia’s Financial Environment
Stakeholders
Economics
Business Portfolio
Future Anything Pitch
Introduction to economics
Developing a business idea and innovative business plan
Year 10
Economic indicators
Consumer and financial decisions
Economic performance and living standards
Business and economic conditions
Introduction to Business
Business Productivity: Workforce management
Business Productivity: Triple Bottom Line
Practical Business Project – Coffee Venture/Sustainable Fashion
Managing economic performance and standard of living
Improving business productivity
Conscious Consumers
Business Investigation
Interesting ideas for assessment
Marketing assignment based on "Bad Ideas" where students need to find a marketing and promotion angle for these terrible ideas
Luxury Bottled Tap Water
A company sells regular tap water in premium glass bottles for $15 each.
What’s wrong:
No clear value proposition
Easy substitutes
Weak differentiation
A Café With No Prices
Customers order food, but prices are hidden until after they’ve eaten.
What’s wrong:
Lack of transparency
Consumer trust issues
Likely low repeat business
School Uniforms Made From Wool in Queensland
A business designs thick wool uniforms for students in a hot climate.
What’s wrong:
Ignores environmental conditions
Poor product-market fit
Low demand
A Gym That Charges Per Minute
Customers are charged for every minute they spend inside.
What’s wrong:
Discourages usage
Negative customer experience
Competitors offer better pricing models
Selling Ice Cream in Winter Only
A seasonal business that only operates during the coldest months.
What’s wrong:
Poor timing with demand
Revenue instability
Ignores consumer behavior trends
A Subscription for Free Content
Users pay $10/month to access content that is already freely available online.
What’s wrong:
No unique value
High competition
Weak incentive to pay
A Restaurant With a 2-Hour Minimum Stay
Customers must stay at least 2 hours, regardless of what they order.
What’s wrong:
Limits customer turnover
Inconvenient for consumers
Reduces profitability
Selling Snow Gear in Tropical North Queensland
A retail store specializing in ski jackets and snow boots in a tropical region.
What’s wrong:
No local demand
Poor location strategy
Inventory risk
A Business With No Online Presence
A new brand refuses to use social media or websites in 2026.
What’s wrong:
Limited marketing reach
Missed digital opportunities
Out of touch with consumer habits
Paying Influencers With “Exposure” Only
A company expects influencers to promote products for free.
What’s wrong:
Unrealistic business practice
Poor stakeholder relationships
Low-quality promotion